Reply-Owned Research
Verified domain registrations, official corporate web presences, and direct business communications conducted by Reply research teams.
Privacy & Data Transparency
Public Notice: Reply Lead Pool
How Reply collects, verifies, and protects business contact details, and how you can exercise full control over your information.
What is the Lead Pool?
Reply maintains a verified B2B directory of business professionals and organizations. It enables businesses to discover relevant trade partners, suppliers, and prospective commercial clients.
We focus strictly on professional business contacts. The lead pool never collects or sells purely private consumer data, sensitive personal information, or unauthorized personal records.
Data Source Categories
Every record in the pool originates from one of four verified, lawful source categories with audited provenance:
Licensed Commercial Providers
Vetted B2B data providers operating under contractual compliance standards and data protection regulations.
Public Registries & Directories
Official commercial registers, chambers of commerce records, gazettes, and public business directories where details are made public by law.
Opted-In Customer Contributions
Business contact books contributed by customers who explicitly opted in. Contributed records are validated, scrubbed of personal notes, and checked before entering the pool.
Lawful Basis & Business Standards
Processing is conducted under legitimate commercial interest and direct business consent. All outreach requires permission before ongoing communications.
We respect statutory Calling Hours, National Do-Not-Call (DNC) registers, and regional disclosure requirements in every jurisdiction we operate.
How Opt-Out Works
You have an absolute right to stop business contact. When you opt out or ask to be removed, your phone number and email are converted into cryptographic one-way HMAC fingerprints.
Your raw phone number and email are never readable from our suppression register. Suppression applies platform-wide: you are blacklisted in every buying account so no business can contact you through Reply again, unless you initiate contact first.
Exercise Your Privacy Rights
You can ask what information Reply holds about your phone number or email, or submit an immediate deletion request. You do not need a Reply account to exercise this right.
Submit an Access or Deletion Request
No account required · Secure verification via SMS or email code